Silence tells us more than noise, while space is as valid a design element as any graphic or block of text.
Once upon a time - as all good stories go - Apple was 2 blokes in a garage in San Francisco. It was 1977 and their computer was made of wood! Just over 40 years later Apple has 132,000 employees world wide, and last years turnover was US$265.595 billion dollars.
Influencer Marketing - Are you wondering what all the fuss is about and whether you should be working with influencers to promote your brand?
Over the next few weeks, I will be publishing a set of articles on Website Architecture, Domain Names, Email, Web Hosting, Content, Maintenance, Search Engine Optimisation and Paid Advertising.
The 2018 Facebook newsfeed updates prioritise news from friends and family at the expense of public content, and content from business pages and publishers.
The web is on fire with controversy, confusion and debate amongst marketers over Facebook’s recent major announcement. Mark Zuckerberg said that his New Year’s resolution was to ‘fix Facebook’.
Decoding Facebook lingo seems to be a regular issue for business owners that manage their own Facebook marketing. The difference between Likes and Followers on Facebook can be confusing so here is the lowdown on both LIKES and FOLLOWS and what you should aim for on your business page.
It's sexy - when done well. It builds emotional connections with the humans in the market - over time. We aspire to the products or emotions the images and sounds invoke in us. It's the nature of us to desire more - isn’t it? Whether you’re ok with this premise or not –it's the way it is, in my opinion.
Everyone knows that if your business doesn’t appear on the first page of google and ideally within the top 5 listings, you are missing out on serious sales opportunities.